Custom Events

General Information

Custom Events Tracking | Intelligems Docs

API

Track an event by calling igEvents.push() . The object passed into push accepts two parameters:

window.igEvents.push({"event": "myCustomEventName"});

event: the name of your event, meant to uniquely identify the action you're tracking. This will be used to categorize events when viewing analytics in our dashboard.

Commas, single quotes, and trailing spaces will be stripped from event names

properties : arbitrary key value pairs, anything goes as long as it's valid JSON. Use this to add context relevant to the event . It'll help you create more fine grained queries among a single event when digging into your analytics.

Properties will be saved for future use, but are not currently available for analysis in Intelligems analytics.

Intelligems Context

Intelligems appends other meaningful metadata to your events. This lets you associate custom event flows with actionable outcomes that Intelligems tracks by default. Includes but not limited to:

• Intelligems assigned unique user identifier, set in local storage so it persists across sessions

• Test groups the user is assigned to for any active experiment

• Campaigns the user is included in